Knowing what the cost of hiring a reputation management company is important. Also knowing how much money your company will save by having a positive reputation is a tough metric to figure out. Reputable companies like NuProfile are able to explain the importance of having a positive image on the internet and the benefits of doing so.
The Basics of Pricing
Services cost money. This is a universal fact that is agreed upon by most, if not all humans alive today in a first world country. Everything from the food being brought to your table to the mechanic making your car run comes with a price, and in many cases this price is masked by taxes, commitments, or expecting favours in return. In any case, something like reputation management also costs money as it’s a highly involved service that takes commitment from several employees in order to provide you an end result you can be happy with.
Covering up the bad and amplifying the good can sound like a pretty simple concept when you think about it from a distant perch, but it becomes quite complicated once you’re up close. Generally, there are a few things that you’re not aware of even if you’re savvy.
• It takes some dedication to keep up with everything that’s being posted about you or your business
• Sometimes, it takes manpower to get the job done if there’s a lot of content
• You cannot stick with it in an unbiased manner
That last point is probably the most damning reason of why you shouldn’t rely on your own efforts to repair or protect your online reputation. If you read a widely popular posting that states you’re a fraud, will you be focused on opposing it with factual, positive information or will you want to lash out?
How Much Does It Cost?
As a result, it’s a good idea to let the professionals handle it. You get the benefit of having your reputation cleaned up and you also get the benefit of not needing to tear your own hair out about it as you read every little thing that people are saying about you or your business. It can get tiring, especially if the words you’re reading aren’t true or things that are from the past and no longer accurate.
How much this service costs has a lot of different answers that ultimately depends on the severity of the negative results, the amount of results that are positive and currently listed, and the timeframe in which you need it done. Our prices are in range with any other reputable company in the ORM industry who charges $1000 a month for their most basic packages, and the more comprehensive packages can easily cost upwards of $30000 a month and above. Needless to say, the service has a wide range of possible costs that, while dependent on the company, also depends on you and your needs.
For example, if there’s a lot of terrible content that needs to be pushed down and replaced with great content, the price will inevitably go up because there is more work required. On the flipside, if all you need is a couple corrections here and there along with some monitoring then the price will be pretty low all things considered.
The best way to figure out price is by venturing out yourself and checking out some of the companies that offer the service you’re looking for. Get in touch with them, ask for references, and do some research. If a reputation management company has terrible search results, chances are they can’t be too much help for you!